formula e: season 10

Ad Campaigns for Formula E - selling tickets to their Season 10 races across multiple locations worldwide.

Season 10 Ad Campaigns:
Mexico, São Paulo, Tokyo, Diriyah, Monaco, Portland & S10 Ultimate Racing Experience.

  • Electrifying entertainment in the biggest cities.

    Formula E races are a high-speed game of chess unfolding live in front of a global audience of motorsport fans.

    Entering their 10th season, Formula E prioritised ticket sales to strengthen and expand their growing fanbase.

    Formula E were looking for trusted editing partners who could concept, create and deliver, high-performing ad campaigns for local audiences in each race location.

    Sounds exciting. The catch? Using only repurposed footage from their previous races.

  • Deliverables per campaign include:

    • 1x 30sec Broadcast Ad

    • 28x Social Ads (variety of hooks and formats)

    • Localised OOH assets

    • All deliverables provided in both English and the local language

  • Footage - @formulae

    Post Production - @wanderlnd



Sold Out Events

Mexico & Tokyo

+23% Fanbase Growth

Formula E Season 10


Why working with wanderlnd is a dream 👇


🧙‍♀️ Being able to trust someone with your vision for a brand is difficult. It takes a special kind of wizard to seamlessly produce work that fits in seamlessly. Fortunately wanderlnd are straight out of Hogwarts school of Editing and Producing.

📝 Organised, Transparent and Reactive! Yup, it means as a team they can communicate, review and deliver in a way that allows us to travel the world, still deliver on time and seamlessly make changes to meet the needs of our partners after the fact.

✅ Can take constructive feedback without emotion. I could write a whole book on why that’s important, but here I’ll just tell you it is and leave it there.

5 star Uber Edits rating from us ⭐️x5

Aaron Tidy-Garcha | Performance Video Manager, Formula E